Hi, I’m Rukayat — a product-minded professional with a strong foundation in customer experience, product discovery, and early-stage innovation. I’ve led customer research, built support systems from scratch (Chatwoot, Brevo), and turned insights into validated product ideas like AutoPropel and SellandBloom. My approach combines deep user understanding, structured experimentation, and cross-functional collaboration to build solutions that solve real problems.

Currently working at the intersection of customer insight and product strategy, I bring empathy, clarity, and action to every stage of the product lifecycle — from research to rollout.

Let’s build thoughtful solutions that create lasting impact. 🚀

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My projects


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